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First you'll 3-D scan your body; then, for a precise fit, you'll buy a file with your preferred design and 3-D-print or 3-D-knit your clothes at home or at a designated store. Designers such as Danit Peleg are already pioneering this approach, which takes wasted stock and excess production out of the equation. A 3-D-printed Peleg design was worn by Olympian snowboarder Amy Purdy at the Rio Paralympic opening ceremony to great fanfare. Last year Peleg produced the world's first fully customised and personalised 3-D-printed garment for sale online. A

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And the company operates its own stores as well, providing the same format for would-be physical retailers. The key to the concept is b8ta’s software, which includes checkout, inventory, point-of-sale, inventory management and staff scheduling services among its components — all disciplines that e-commerce companies have not had to deal with for the most part. Nearly every online retailer worth its Instagram page is looking into physical retailing as a way to reach new shoppers — and cut their customer-acquisition costs, which have been the Achilles heal for such businesses. Each

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